Bill McCrary
Authorized Sandler Training Center in Columbia and Greenville SC
CEO of Sandler Training South Carolina
Bill McCrary
Bill McCrary is a 22-year Sandler veteran and past recipient of the David H Sandler Award – the organizations most prestigious honor. Bills clients have been recognized among Inc. Magazine’s fastest growing companies in America and referenced in Jim Collin’s book “Good to Great”.
McCrary, a critically acclaimed coach, trainer and speaker, founded Sandler Training by Strategic Partner, Inc. in 1997 after a 20-year corporate career with Fortune 500 companies Georgia-Pacific and Wyeth Labs. Bill is an internationally known speaker who has spoken at destinations as distant as Dubai, UAE. He is also a Vistage International speaker.
Sandler Training by Strategic Partner, Inc. helps companies and individuals increase their effectiveness through training, coaching and consulting.

In 2009, McCrary was awarded the David H. Sandler Award by Sandler Training. The award is the organizations highest honor and is given to one person worldwide annually. In 2004, the Greater Columbia Chamber of Commerce honored McCrary as the “Small Business Person of the Year”.
“Sandler training is working and I barely have a moment to spare. I can’t even begin to describe the difference in my sales life. I have control, I have confidence, and I have a measurable system. I’ve set more appointments with less calls than ever before. I’ve lost almost all my cold call anxiety. Being able to pick up the phone, dial a prospect, and not be afraid or feel like I have to ask permission to do my job - that alone is worth its weight in gold.
Sandler is the best buying decision I have ever made.”
Alexis L. Evans, Business Development Executive
Manifest Solutions